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Woolworths Group Privacy Centre

We know how important your privacy is to you. And it’s important to us too. That’s why we’ve created the Woolworths Group Privacy Centre, a central destination where you can learn all about how your personal information is handled under the Woolworths Group Privacy Policy.

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We care deeply about your privacy

When you trust us with your personal information, we’re committed to keeping it safe and secure and using it responsibly.

 

We want to make every effort to help you understand how your personal information is collected, used and shared securely at Woolworths Group. Because when we do the right thing today, we can help create a better tomorrow.
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We put people first
We respect the person behind the data, honour their choices and understand the impact of our decisions.
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We strive for better
We deliver beneficial outcomes that promote fairness, avoid harm and build trust.
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We are accountable
We are responsible for our decisions and their outcomes, even if unintended.
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We are transparent
We are clear and can explain what we do and why we do it in order to meet individual and community expectations.
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We challenge ourselves
We are champions of curiosity, challenge and collaboration. We advocate diversity.

Our principles

 

We’re committed to doing the right thing, and we’re guided by our principles to use your data responsibly at Woolworths Group.

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Woolworths Data Ethics Principles

Data Ethics PrincipleWhat does this look like in practice?
We put people first
We respect the person behind the data, honour their choices and protect and use their data safely

  • We use data in a way that brings value to our customers, our team and our partners

  • We balance using data to provide benefit and convenience with a person's right to have control over their own lives

  • We embed humans in decision making processes wherever possible

We strive for better
We deliver beneficial outcomes that promote fairness, avoid harm and build trust

  • We are responsible when using data by proactively addressing unfair bias or discrimination

  • We make informed decisions acknowledging possible trade-offs or competing priorities

  • We strive to ensure the data we use is accurate, appropriate and as complete as possible

We are accountable
We are responsible for our decisions, how these are made, and their outcomes, even if unintended

  • We are empowered to make appropriate decisions, acting with purpose when an issue requires action or escalation

  • We use data and insights to inform our decision making processes for better and more accurate outcomes

  • We are accountable for the outcomes of processes and technologies

We are transparent
We are clear and can explain what we do and why we do it, in order to meet individual and community expectations

  • We are able to offer ‘fit for purpose’ explanations on how we use data

  • We seek informed consent and respect that preferences and expectations can shift over time

  • Oversight and contestability mechanisms will be built into projects that utilise advanced data analytics

We challenge ourselves
We are champions of curiosity, challenge and collaboration. We advocate for human values

  • We feel confident about sharing our opinions and actively listening to other opinions

  • We challenge ourselves and each other across all levels to model behaviours that align with responsible data use

  • We use data to better inform our decision making processes

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Our brands

We create better experiences together for a better tomorrow

As a Group, we are focused on creating sustainable long-term value for our customers, team members, shareholders, suppliers and the broader community by being purpose-led to create better experiences together for a better tomorrow.

So you can be sure we are committed to managing your data responsibly, no matter which brand you use and trust.

Woolworths
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Woolworths is Australia’s largest supermarket retailer, providing customers with superior service, range, value and convenience.

Everyday Rewards
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Everyday Rewards is the loyalty program that allows our members to enjoy extra grocery and lifestyle benefits by regularly shopping with us.

Big W
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One of Australia’s most loved brands, we offer an extensive range of great quality products for adults, kids, home, leisure and everyday life.

Everyday Insurance
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Everyday Insurance offers a range of covers across Car, Home, Landlords and Pet Insurance.

Everyday Mobile from Woolworths
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Everyday Mobile from Woolworths Mobile phone plans plus ways to save as an Everyday Rewards member.

HealthyLife
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Get expert-led health advice, tips, free programs and tools and collect Everyday Rewards points* on vitamins, health food, personal care, beauty, home & living and more when you shop.

*Exclusions apply.

Everyday Market from Woolworths
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Everyday Market is an online marketplace designed to compliment the existing food and grocery range at Woolworths.com.au, with a key focus on aisle extension in the household appliances, baby, toys, pet care, health and beauty categories.

Everyday Pay
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Everyday Pay is the secure way to collect points and pay everyday. Located within the Everyday Rewards app, Everyday Pay is available in-store at Woolworths Supermarket, Metro and BIG W nationwide.

Cartology
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Cartology is one of Australia's leading retail media businesses, powered by Woolworths Group. Cartology provides targeted omnichannel marketing solutions and closed loop reporting to help brands grow. With Cartology, brands can drive real customer impact in the moments that matter most, because at Cartology, we get customers.

Woolworths Metro
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Woolworths Metro makes sure that you've always got the option to walk by and pick up something fresh to eat for all your meals and snacks.

MILKRUN
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Metro60 is now MILKRUN. Groceries delivered in minutes.

Woolworths Gift Cards
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There’s a Gift Card for everyone. With over 40+ Gift Cards, it’s easy to find the perfect gift.

Woolworths at Work
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Woolworths at Work is a whole new business grown to take care of business - from fresh food and kitchen supplies to cleaning and office essentials. Our free business solutions will help save time, drive efficiencies and add real value - from consolidated invoicing to help reduce paperwork, to spend visibility and powerful insights across your entire business’ fresh and essentials purchases to help inform decisions. Woolworths at Work, the smart way to buy for business.
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Looking after your personal information
Find out how we collect, use, protect and share your personal information - like your name, date of birth or email address.
Collecting your personal information
Generally, we collect your personal information directly from you when you activate or use our services, or when you interact with us in person, online, or over the phone.
We may collect your personal information from third parties to help improve the products and services we provide, protect your information, or manage fraud.
Using your personal information
We use your personal information to send you personalised offers, fulfil your online orders, and customise your experience across Woolworths Group.
We also use personal information to produce insights to understand your preferences, shopping patterns and show you relevant ads.
Protecting your personal information
We take the protection of your personal information seriously. We design our systems with the protection of your security and privacy in mind.
We store your personal information in a secure environment and it's protected through a range of security measures and encryption methods.
Sharing your personal information
We sometimes share preferences and insights with Everyday Rewards Partners, suppliers and service providers without revealing who you are.
There are limited circumstances when we do share your personal information in a form that can identify you.
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Cookies and digital identifiers

We use cookies and digital identifiers to improve your browsing experience and customise what you see online. 
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Top tips to protect your information

We have security measures in place to protect your personal information.
There are also some simple steps you can take to give yourself extra protection online.
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Woolworths Group Privacy Policy

This document outlines the way we collect, hold, secure, use and share your personal information.

Woolworths Group Cookies Statement

Our Cookies Statement makes it easy to understand what cookies are, how we use them to improve your experience on our websites and your options to control them on your devices.

Our documents.          Your privacy.

 

If you want any more information about how your personal information is handled under the Woolworths Group Privacy Policy, you’re welcome to check out our policy documents.

You can also access the Collection Notice for each of our brands on their respective websites.

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More advice and support

 

There are various organisations across Australia that can provide you with more guidance, information and resources on how to protect your personal information.

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The OAIC
The Office of the Australian Information Commissioner is the independent regulator for privacy and freedom of information, and provides guidance on how to protect your personal information.
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IDCARE
IDCARE, Australia and New Zealand’s national identity and cyber support service, can help if you have concerns about identity fraud.
 
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Scamwatch
Run by the Australian Competition and Consumer Commission, Scamwatch provides information, tools and resources to help you recognise, avoid and report scams.     

Get in touch

 

If you want to access or update your personal information, or make an enquiry or complaint about your privacy, please contact our Privacy Office using the contact details below.

Postal address:

Privacy Office
Woolworths Group Limited

PO Box 8000
Baulkham Hills NSW 2153